WHATS HAPPENNING IN THE $2 BILLION ED TECH MARKET IN INDIA

Ed Tech

WHATS HAPPENNING IN THE $2 BILLION ED TECH MARKET IN INDIA A classic example of an explosive growth during the pandemic is being witnessed in the EdTech market. A business that was booming has been catapulted further, thanks to the present pandemic and the start of a new e – learning way of life. When […]

Why is DMart taking the ecommerce route?

DMart

Why is DMart taking the ecommerce route? DMart is one of the Indian Stock Markets’ darlings debuting at ₹ 299 three years back. It is now at around ₹ 2000 plus. The rise of this brick mortar retail company when there were giants like Reliance and More in the market is truly an astounding feat. […]

BEST DIGITAL ADS ON COVID 19

BEST DIGITAL ADS ON COVID 19

BEST DIGITAL ADS ON COVID 19 While COVID 19 forced many marketers to re think their ad strategy, it came as a boon to some and a curse to others. Industries that benefited from COVID like the essentials, healthcare, OTT platforms used this to their benefit and centered their advertising strategies on COVID, there were companies […]

INDIAN WOMEN CELEBRITIES ON INSTAGRAM

KATRINA KAIF

INDIAN WOMEN CELEBRITIES ON INSTAGRAM Instagram is a social media platform used by 75% of people in the 18-24 years age group.  There are more than 500 million daily users world wide. Close to half of Instagram users are from USA and India. India accounts for 100 million users and the US has 130 million […]

8 DIGITAL MARKETING TERMS YOU SHOULD KNOW in OCTOBER 2020

6 COMPONENTS OF DIGITAL MARKETING

8 DIGITAL MARKETING TERMS YOU SHOULD KNOW IN OCT 2020 A/B Testing: This refers to making changes on a web page and trying to see which page evokes the maximum response.This is helpful when have two ideas about how a web page needs to be presented and are not sure of which one to go […]

TIPS to BUILD A GREAT WEBSITE FOR SMALL BUSINESSES

tips to build a great website for small business

TIPS TO BUILD A GREAT WEBSITE FOR SMALL BUSINESSES Whether you are a tech start up, a new retail business or just promoting your skills online, a website plays a very crucial role in shaping the future course of your enterprise. If you are planning to start afresh or just want to refresh your current […]